First Watch

Nestled in the heart of Omaha at 1222 S 71st St B, First Watch is a vibrant breakfast and brunch haven that truly honors fresh, wholesome ingredients and innovative flavor pairings. This beloved spot is perfect for families, health-conscious diners, and anyone craving a satisfying mid-morning or lunchtime meal. From the moment you step inside, you’ll feel the warm, inviting atmosphere paired with efficient service that makes every visit a pleasure.

First Watch’s menu is a treasure trove of delicious options, thoughtfully crafted to captivate your palate while offering nourishing choices. The Avocado Toast stands out with its thick-cut whole grain base, perfectly smashed avocado, a drizzle of extra virgin olive oil, lemon zest, and a sprinkle of Maldon sea salt—served alongside two flawlessly basted eggs that add a rich creaminess with each bite. For those seeking hearty yet healthy fare, the Healthy Turkey™ Egg White Omelet is an irresistible pick, featuring house-roasted onions, ripe tomatoes, fresh spinach, feta cheese, and paired with whole grain artisan toast and natural preserves. It’s a breakfast that feels indulgent but guilt-free.

The menu also offers luxurious sweet treats that redefine morning classics. Take the Lemon Ricotta Pancakes, where fluffy, multigrain pancakes are enhanced by whipped ricotta cheese, topped with marinated berries and creamy lemon curd—a balance of tart and sweet that dances on your tongue with every bite. Chocolate lovers can delight in the decadent Chocolate Chip Pancakes, while those keen on something savory will appreciate the bold flavors of the Smoked Salmon & Roasted Vegetable Frittata or the robust Chickichanga®, a warm flour tortilla enveloping whipped eggs, spicy chicken, chorizo, cheeses, and green chilies, all crowned with Vera Cruz sauce and sour cream.

Seasonal and vibrant juices like the Kale Tonic and Unique cocktails such as the New Spiked Lavender Lemonade or classic Bloody Mary elevate the dining experience further, making First Watch not just a meal stop but a celebration of fresh and bright flavors. Whether you’re digging into the generous portions of their famous multigrain pancakes—available in tempting varieties like Blueberry, Banana Granola Crunch, and even Carrot Cake—or savoring the comforting layers of the Eggs Benedict, each plate arrives as a beautifully composed work of edible art, steaming hot and bursting with flavor.

Patrons consistently praise First Watch for its attentive and friendly staff who make you feel right at home, even on busy weekend mornings when a wait is a testament to the restaurant’s popularity. Debra C lauds the quality of ingredients and the healthy options that even kids enjoy, capturing the essence of what makes First Watch special. Meanwhile, Staci Prusia and G Michaels highlight the impeccable presentation and personal warmth delivered by the staff, elevating the entire dining experience. One guest, Tina Schechinger, sums it up perfectly—this “gem” delivers more than just meals; it creates moments worth savoring twice, with portions generous enough for leftovers.

Ultimately, First Watch at Omaha’s 71st Street is a refreshing culinary retreat where every dish tells a story of quality, care, and creativity. It’s a place where your senses awaken, your cravings are met with nutrition and indulgence seamlessly intertwined, and your morning or midday gathering feels a bit more special. Whether you’re craving a casual family brunch, a healthful escape, or simply crave those heavenly lemon ricotta pancakes, First Watch invites you to come hungry and leave fulfilled beyond expectation.